Wednesday, January 26, 2011

Week 3 EOC: My Demographic

People would say that since I’m 23 I would fit into the category of Millennia’s and they would be right. That’s the correct demographic that I fit into. According to our marketing book, “The Millennial’s were the first generation to grow up in a world filled with computers, cell phones, satellite TV, iPods, and online social networks.”(Marketing: An Introduction for Education Management Corporation, 10th Edition)  I’m all hip when it comes to fancy new technology. I know the next big thing that is supposed to come out when and when it’s going to do to the market in terms of how it will revolutionize it. I’m also into gaming, which not too many age groups indulge in other sure you still find the older crowd doing it too, but not as much as the 20 sums. Something else that the text goes into is how Obama got many Millennials to go out and vote for him by appealing to the younger crowd and getting their vote because he was “understanding” of them and could market to them well. I’ll tell ya right now that I don’t like the guy, but this isn’t the time or place to talk politics really so I’ll leave that for another post possibly. With my age group comes responsibility you have the younger age group looking up to us, but then you also have the baby boomers looking down on us while we try not to mess up and make ourselves look bad. It can be really difficult at times to represent our group the Millennials well when you hear about people my own age doing so much wrong. It doesn’t matter though, I don’t want to be any younger or any older right now. I’m just fine the way I am.

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